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MySpace Fox Interactive Veteran to Boost Glam's Sales Expansion
Posted by : Glam Media | Thu, Jul 19 2007 | 01:07:47
Tags : Karin Marke Joins Glam Media as Vice President of Sales
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New York-July 13, 2007 - Glam Media, the number one ranked women's web property, today announced that Karin Marke is joining the company as vice president of sales.  In this newly created position, Ms. Marke, formerly vice president of sales for MySpace at Fox Interactive, will head sales for Glam Media for the western region.

Glam is continuing its rapid rise as the fastest-growing women's Web property on comScore Media Metrix's Top 100 list with 19.1 million U.S. unique visitors in June and more than 30 million visitors globally-23 percent ahead of the long-time incumbent iVillage/NBC's reach of 15.5 million in the United States.  Glam is focused on building one of the fastest-revenue-growth Internet companies by aggressively building its sales organization-opening eight offices in the United States and internationally and hiring senior sales veterans from companies including AOL, Condenet, IAC, Monster,  MySpace/Fox Interactive, and other industry leaders.

 

"Before Glam Media, women and the brands trying to reach them were underserved by online media," said Karin Marke.  "By bringing together the best content on the Web and helping brand advertisers leverage Glam's unique distributed media platform, Glam Media has significantly helped women and brands connect.  I'm honored and excited to be joining Glam Media at this stage in its tremendous growth and appeal."

 

As vice president of sales at MySpace, Marke managed the explosive growth of western region.  Prior to her role at MySpace, Marke held key sales and sales management positions at FastChannel Network and Terra Lycos.  She brings a strong background in the fashion and beauty retail space, having worked in sales and marketing for Sam & Libby as well as the Cricket Company.  Early in her career, Marke gained experience at Hearst magazines
in the sales department for Cosmopolitan, House Beautiful, Harper's Bazaar,
Connoisseur and Esquire.

 

"We are thrilled to have a seasoned Internet and media veteran like Karin join Glam to help brand advertisers reach women through our unique display advertising platform," said Scott Schiller, Chief Revenue Officer for Glam Media.  "Her tenure at two of the Internet's leading companies-MySpace and Lycos coupled with her Hearst experience-is the right blend of experience for our advertisers."

 

Glam Media manages display and video brand advertising campaigns for hundreds of premium and luxury advertisers through Glam websites and its unique network of publishers.  Glam Media brings together a distributed media content and advertising platform of Glam owned-and-operated sites, the Glam Publisher Network of more than 350 lifestyle websites, blogs and magazines, as well as syndicated content from select media companies, to offer brands a narrowly targeted and highly customized way to reach an
engaged and passionate female audience online.

 

About Glam Media
Glam Media is ranked as the number one Web property for women online, reaching more than 19 million unique visitors a month in the United States and 30 million unique visitors worldwide, as measured by comScore Media Metrix.  Glam Media allows people to easily browse content on its owned-and-operated web sites including its flagship, Glam.com, by fashion, beauty, and lifestyle channels and through the Glam Publisher Network of more than 350 magazines, websites and blogs.  Glam Media is backed by blue-chip venture-capital firms leading the new media wave, including: Accel Partners (Facebook, BrightCove), DAG Ventures (Friendster, Plaxo), Draper Fisher Jurvetson (Skype: eBay, Technorati), Walden Venture Capital and Information Capital (Tickle/eMode: Monster, NetObjects).

 
 
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