http://www.computeruser.com - BookLibrary - Social Media BookLibrary Social Media http://www.computeruser.com 2014-04-24 03:07:38 BookLibrary The Social Media Bible: Tactics, Tools, and Strategies for Business Success http://www.computeruser.com/index.php?option=com_booklibrary&Itemid=0&task=view&id=14&catid=442 Authors: Lon Safko
ISBN: 0470623977
Publisher: Wiley
Publication date: 2012-04-24 12:20:17
Language: English
Price: 17.00

The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends. Covers all major new software applications, including features and benefits, in detail Lists more than 120 companies integral to the social media industry with updated data, products, services, and links Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan Includes dozens of social media ROI case studies Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.

Product Description
The bestselling bible for social media is now completely revised and updated!

The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends.

  • Covers all major new software applications, including features and benefits, in detail
  • Lists more than 120 companies integral to the social media industry with updated data, products, services, and links
  • Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan
  • Includes dozens of social media ROI case studies
  • Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements

The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.

Buy now!]]> 2012-04-24 12:20:17 Socialnomics: How Social Media Transforms the Way We Live and Do Business http://www.computeruser.com/index.php?option=com_booklibrary&Itemid=0&task=view&id=59&catid=442 Authors: Erik Qualman
ISBN: 0470638842
Publisher: Wiley
Publication date: 2012-04-24 12:20:11
Language: English
Price: 8.49


Product Description
Praise for Socialnomics

"It's obvious that Erik Qualman's passion is social media."
Dan Heath, New York Times bestselling coauthor of Made to Stick and Switch

"People are hot for social media . . . Erik Qualman says it's about listening first, then selling."
Forbes

"Erik Qualman has been doing his homework on the social media phenomenon."
The Huffington Post

"This is a must-read for anyone trying to leverage the social graph rather than be squashed by it."
Steve Kaufer, CEO, TripAdvisor

"You learn a lot about someone from how they treat their moms. Erik is a trustworthy guy."
Chris Brogan, New York Times bestselling author of Trust Agents and Social Media 101

"Qualman is to social media what Demming is to quality and Drucker to management."
Scott Galloway, Professor, Stern School of Business, NYU

The newly revised and updated guide to the social media revolution!

Welcome to the world of Socialnomics—where consumers and the societies they create online have profound effects on our economy and the businesses that operate within it. Online word of mouth, social search, social commerce, and the influence of peer groups are making traditional marketing strategies obsolete. As a result, we no longer have a choice on whether we do social media; the question is how well we do it.

Join Erik Qualman in Socialnomics for a fascinating look at the business implications of social media, and tap its considerable power to increase sales, cut marketing costs, and communicate directly with consumers.

Buy now!]]> 2012-04-24 12:20:11