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11Giraffes Announced as Exclusive Digital Signage Provider for RetailNOW 2015

Charlotte, NC, July 16, 2015 –(– The Retail Solution Providers Association (RSPA) has selected 11Giraffes as the exclusive digital signage provider for RetailNOW 2015. In this capacity, 11Giraffes will provide digital signage services for the exhibit hall, schedule and announcement boards surrounding the educational session spaces, and information and welcome screens near registration.

As the exclusive digital signage provider, the 11Giraffes software platform will be used for digital signage and interactive content management and presentation throughout the show. The company is also creating custom video content for RSPA. 11Giraffes coordinated with distribution and hardware partners SYNNEX and Samsung to complete the solution for RSPA.

11Giraffes Chief Technology Officer and Vice President of Operations, Jim Marascio, will present “Delivering Modern In-Store Experiences” as one of the event’s educational sessions.

“We are so grateful to have smart, generous members like 11Giraffes. With their partnership, we are able to offer, for the second year in a row, digital signage at RetailNOW 2015 to help enhance the attendee experience,” said Kelly Funk, RSPA President and CEO.

“By incorporating scheduling information, wayfinding, news and announcements, along with the RSPA’s branding and custom videos into the RetailNOW environment via digital signage, 11Giraffes is demonstrating how our signage platform is perfect for trade show and corporate communications applications,” said Jim Marascio, 11Giraffes Chief Technology Officer and Vice President of Operations. “We’re all used to seeing digital signage in retail, hospitality and restaurant environments. Working with RSPA allows us to demonstrate ancillary applications to resellers and others attending RetailNOW.”

Billed as “where the industry meets,” RetailNOW 2015 is expected to draw over 2,000 attendees, representing a dozen countries and all markets of the retail technology industry. The trade show runs August 2-5 at the Gaylord Palms Resort and Convention Center in Orlando, Florida.

About 11Giraffes
Headquartered in Charlotte, North Carolina, 11Giraffes provides innovative, scalable, reliable and easy-to-use digital signage and in-store audio solutions to companies worldwide. The company’s software and hardware products are distributed through a large network of value added resellers who place its products in a wide range of industries including retail, hospitality, QSR/restaurant, assisted living, automotive, financial institutions, medical and dental offices, country clubs, and c-stores. 11Giraffes is committed to creating products that extend brands, deliver messages, and speak to customers.

About RSPA
The RSPA is the only association dedicated to the Point of Sale and retail technology industry. Our members include resellers, software developers, hardware manufacturers, distributors and other service providers that bring technology products and services to the marketplace.

RSPA accelerates the success of its members in the point of sale ecosystem by providing knowledge and connections. RSPA provides live, face to face education and networking annually at its two signature events, RetailNOW® ( and INSPIRE® ( Other member benefits include a legal hotline, webinars, industry advocacy, a bi-monthly magazine and discounted shipping and event access. Learn more by going to

Contact Information:
Jim Marascio
Contact via Email

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