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2011 Licensing International Expo Returns to Las Vegas June 14-16 at the Mandalay Bay Resort

LAS VEGAS Feb. 14, 2011 June 14-16 $182 billion

Advanstar, Licensing International Expo’s parent company, confirms the show is experiencing early signs of growth over the 2010 show, from early attendance and exhibitor activity.  Early show growth indicators include:

  • Attendance registration is pacing well ahead of 2010 numbers
  • Sales pacing 20% ahead of 2010, with 70  new exhibitors already booked
  • All major show sponsors have renewed show space, many increasing their presence
  • 265 exhibitors booked to-date with the show floor nearly 90% sold

Top exhibitors signed on for the 2011 Licensing International Expo include virtually all major film studios and television broadcasters, top video game publishers and key brands and companies including the ASPCA, Authentic Brands Group, Brainy Baby, Creative Artists Agency, Elvis Presley Enterprises, Fender Musical Instruments, Hasbro, LiveNation, Mattel, National Basketball Association, Rodale, Saban Entertainment, Skechers, World Wrestling Entertainment and Wyland Worldwide.

Liz Crawford

New show features for 2011 include:

  • A Brand showcase highlighting exhibitors’ most creative and unique brand extensions and how they made their way onto retail shelves
  • Enhanced Gaming area featuring live demonstrations, speakers, and interactive trailers
  • First-timers introduction series to improve the show experience for new attendees  
  • Express networking event to bring together exhibitors and attendees  

International Services and Education

The Expo is once again providing specialized services for the international community to help educate, facilitate and promote the global audience representing 82 different countries.  Also returning this year will be the popular Retail Tour; a one-day tour where audiences will learn retail and licensing strategies from the leading U.S.-based retailers.

Charles Riotto LIMA

Travel Information:

www.licensingexpo.com

Liz Crawford [email protected] Lindsey Jones [email protected] www.licensingexpo.com

About Licensing International Expo

$191 Billion www.licensingexpo.com

Fan Page www.licensingexpo.com/facebook

About Advanstar

www.advanstar.com Eastern Europe North America Europe

LIMA

LIMA LIMA New York London Munich Tokyo Shanghai Hong Kong LIMA Munich Cologne Tokyo LIMA www.licensing.org

SOURCE Advanstar

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