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Achieve3000 Used iReach to Share Optimized Content to Increase Traffic and Accelerate Growth

NEW YORK May 24, 2012 /PRNewswire-iReach/ online press releases

search engine marketing

Achieve3000, the leader in differentiated online instruction for grades 2-12, leveraged the power of keyword-rich content to drive traffic to its search-optimized website, bring awareness to its new brand positioning and activate an integrated marketing campaign.  By utilizing iReach’s WebReach distribution option, Achieve3000 distributed an online press release with links to their website to more than 1,000 news and media websites, significantly impacting its organic search engine rankings, site visits and traffic, as well as its lead generation initiatives.

iReach Michael Fleischner

Specifically, Achieve3000 saw:

  • 12x increase in site visits from Google, a 9x increase from Bing and a 7x increase from Yahoo
  • 15x increase in branded search queries
  • 45% of traffic from new visitors
  • 815 quality, inbound links secured
  • High-value site conversions such as demo requests, content downloads and sales opportunities

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