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Acorn International Strikes an Exclusive Partnership With Full-Service International Direct-Response Television Distributor

SHANGHAI July 27, 2011 China

North America South America Europe China

Don Yang China

September 2011 Las Vegas

Robert W. Roche

About Acorn International, Inc.

China China http://ir.chinadrtv.com

About Global Infomercial Services

Oak Lawn, Illinois http://www.giservices.tv

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995

This news release contains forward-looking statements (within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended) ), including, among others, our ability to source suitable products for our TV direct sales business through GI China . Such statements are based on management s current expectations that involve risks and uncertainties. Any statements that are not statements of historical fact or that are about future events may be deemed to be forward-looking statements. For example, words such as " may, " " will, " " should, " " estimates, " " predicts, " " potential, " " continue, " " strategy, " " believes, " " anticipates, " " plans, " " expects, " " intends, " and similar expressions are intended to identify forward-looking statements. Acorn s actual results or outcomes and the timing of certain events may differ significantly from those discussed in any forward-looking statements and Acorn may not recognize the anticipated benefits of the GIS partnership due to a variety of factors, including those described in Acorn April 27, 2011 this exclusive partnership agreement with GIS are not subject to the safe harbors created by the Private Securities Litigation Reform Act of 1995. Acorn is not waiving any other defenses that may be available under applicable law.

Contact:

Acorn International, Inc

Ms. Irene Bian, Financial Controller

Phone: +86-21-51518888 Ext. 2148

Email: [email protected]

www.chinadrtv.com

Mr. Crocker Coulson, President

Phone: +1-646-213-1915

Email: [email protected]

www.ccgirasia.com

CCG Investor Relations

Ms. Linda Salo, Account Manager

Phone: +1-646-922-0894

Email: [email protected]

SOURCE Acorn International, Inc.

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