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All-New Nissan Quest Powers Back Into Minivan Market With ‘Innovation for Family’ Marketing Campaign

FRANKLIN, Tenn. Jan. 31, 2011

Beverly Lee Doris Coley Jackson

Nissan has also entered into a partnership with a new Disney animated film, "Mars Needs Moms," which premiers in early March.  A main portion of this partnership includes a sweepstakes where consumers can win a new Nissan Quest or Disney prize packages.  Other elements include co-branded Internet banners, inclusion of "Mars Needs Moms" in Nissan’s iAd, co-branded Disney web page and Radio Disney voiceover spots.

Jon Brancheau

About the 2011 Nissan Quest

The new fourth-generation Quest marks Nissan’s return to the minivan segment.  Designed with purpose inside and out, the 2011 Quest offers functionality, unique styling and comfort for all occupants.  The boldly styled Quest features one-touch sliding doors, quick release fold-flat 2nd and 3rd row seats, a permanent rear storage well, dual panel sliding moonroof and the Advanced Climate Control System.  Standard Quest features include quick release fold-flat 2nd and 3rd row seats, always-available rear storage and Nissan Intelligent Key™ with Push Button Ignition.  

The 2011 Nissan Quest is offered in four well-equipped models: S, SV, SL and LE.  Each comes with a standard 260-horsepower 3.5-liter 24-valve DOHC V6 engine and Nissan’s advanced Xtronic CVT™ transmission.

$27,750 USD

North America

North America North America

* MSRP excludes applicable tax, title, license fees and destination charges.  Dealer sets actual price.  Prices and specs are subject to change without notice.

SOURCE Nissan North America

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