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ARM sponsors National Electronics Week and exhibits mbed racing robots.

 
“ARM is a leading light in the electronics industry and at the heart of today’s most wanted high tech products.” Running alongside The Gadget Show Live in 2011, National Electronics Week will highlight the connection between today’s most wanted consumer electronics and the UK’s electronics industry, innovation, R&D and the supply-chain behind the best tech on display. ARM is challenging NEW:UK attendees to test their development and racing skills at the mbed Robot Racing challenge.
 
Competitors will work against the clock to optimize and race mbed-powered robots. For the brave, workstations will be available so developers can write a program for the mbed microcontroller that will enable the robot to follow a line around the centre of the track. Prizes, based on speed and skill, will be given out at the end of each day. The first 5000 attendees who register for NEW:UK at www.reg-box.co.uk/new2011 will have a unique opportunity to attend the Gadget Show Live on the trade and press day (10:00 – 16:00 12th April 2011). Supporting the exhibition, seminars, workshops and panel discussions will also provide rich networking opportunities www.new-expo.co.uk PR Contacts: Andy Phillips ARM Tel: +44 1223 400930 Email:andy.phillips[at]arm[dot]com Claire Saunders Events Director New Events M: +44 (0) 7908 124 549 Office: +44 (0) 1483 420 229 [email protected] claire[at]new-expo[dot]co.uk Distributed on behalf of New Events Ltd by NeonDrum news distribution service (http://www.neondrum.com)

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