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Beats™ by Dr. Dre™ and Monster Announce the Launch of the New Heartbeats by Lady Gaga

LOS ANGELES July 13, 2011 Jimmy Iovine

http://photos.prnewswire.com/prnh/20110713/LA34743-a

http://photos.prnewswire.com/prnh/20110713/LA34743-b

Designed by Lady Gaga, the uniquely styled in-ear headphones were inspired by leather and studs and feature the ultra-crisp sonic technology expected from the Beats by Dr. Dre line of products. The new Heartbeats by Lady Gaga are a reflection of the pop queen’s high-end sense of style and commitment to providing fans with the best music listening experience possible.

Jimmy Iovine

Jimmy Iovine

Noel Lee

Heartbeats by Lady Gaga feature an all-new, lightweight design, six sets of ear tips to ensure a fit for every wearer, tangle free cable, hard carrying case and ControlTalk™, which enables iPhone™ and iPod® music playback control as well as hands-free calls with iPhone and many smartphones.

August 1 http://beatsarmy.me/heartbeatscontest

$149.00

About Beats Electronics LLC:

September 2010 April 2011 http://beatsbydre.com

About Monster:

Jimmy Iovine

SOURCE Beats Electronics LLC

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