Stella McCartney Launches Second Issue of iPad App, Previews New Ad Campaign and Expands ecommerce to 30 Countries Worldwide
NEW YORK July 27, 2011 France Germany Italy Spain www.stellamccartney.com Mert Alas Marcus Piggott Oxfordshire, England
Linda McCartney Jacob Sutton Paris New York
The online shop, which recently re-launched in the US and the UK last fall, aims to enhance the digital retail experience with improved customer interaction and special retail functions such as "Reserve in store" that enables the user to reserve an item online and pick up at a store location of their choice. All online orders are beautifully gift packaged for the shopper’s convenience. Free standard shipping and returns are offered to all customers. Additionally the in-store "Private Wardrobing" service, a personalized concierge style in-store service, is available to book online.
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SOURCE Stella McCartney