Latest News Says UK Broadband Speeds Falling Short Of Advertised “Up To” Speeds

LONDON April 27, 2012

broadband comparison March 2012

Fibre optic broadband

ADSL, the UK’s most widely used broadband, which uses the existing telephone network, reported 6.3Mbps, 41.7% of the advertised 15.1Mbps.

Mobile broadband was the worst offender, with a 2.4Mbps download speed just 19.3% of the 12.4Mbps advertised.

Paul France

"Even with the new advertising guidelines in place consumers could still be disappointed or feel misled by advertised ‘up to’ speeds when in reality their actual speeds fall short of what they were expecting."

"Our advice to consumers is to ignore advertised up to speeds and check their line speed on a website like, or with the providers directly."

1 April 2012


1-31 March 2012

ADSL broadband:

Fibre optic broadband:

Mobile broadband:

All broadband types:

NB: Providers and types of broadband with less than 10 records were excluded from the study. This was a total of 249.



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