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China’s Media Landscape – PR Newswire Issues New White Paper

BEIJING May 18, 2012 PR Newswire media landscape in China China

China China

The white paper includes:

  • A detailed breakdown of both traditional and online media, with an emphasis on the power of traditional media and the growing impact of social media and new technologies;
  • A comprehensive list of Do’s and Don’ts for marketers and communicators;
  • Tips for writing Chinese press releases, building media relationships and getting noticed online; and
  • A selection of case studies highlighting international companies that got it right.

China Lee Green Asia Beijing

"Navigating China’s Complex Media Landscape" — Download Free White Paper

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