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Citibank Sets New Standard for Digital Banking with Debut of Citibank for iPad® App

NEW YORK July 27, 2011 Vikram Pandit ®

Tracey Weber

Citibank for iPad is the first app from a major U.S. bank to depart from traditional ledger-style banking and offer graphs and visual representations of consumer accounts and transactions. The intuitive user interface makes it easy for customers to check balances, control their cash flow, pay bills, transfer funds, access rewards and find nearby Citibank ATMs and branches, all at the touch of their screen.

Unlike other banking apps for iPad that mirror the PC or mobile phone interface, the Citibank app takes advantage of the unique tablet experience to provide users with a visually revealing, insightful interface along with a host of interactive new features.

New way of banking –

  • Plan cash outflows with the help of a unique interactive chart of past and future payments and transfers
  • Analyze personal spending habits through automatically generated, customizable charts of payee spending
  • Compare personal spending habits with general consumer data, filtering by location, age group, income bracket and purchase category

Access to Resources –

Real-time customer service –

To Download or Learn More:

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© 2011 Citigroup Inc. Citibank, N.A., Member FDIC.  Citi and Citibank and Arc Design are registered service marks of Citigroup Inc. iPad and iTunes are registered trademarks of Apple Inc.  App Store is a service mark of Apple Inc. Content purchased from the iTunes store is for personal lawful use only. Don’t steal music.

SOURCE Citibank

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