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Claraview Releases Geospatial Business Intelligence Solutions

RESTON, Va. Feb. 14, 2011 Claraview, Teradata Corporation

Traditionally, companies have looked at geospatial data in a separate environment via a Geographic Information System (GIS).  With Claraview’s GBI solutions, companies have the ability to directly incorporate geospatial analytics with data that the company already possesses within its data warehouse, allowing for more informed decision making. All industries can use GBI to their advantage, for example:

– Retailers could readily combine customer profitability and purchase history from their data warehouse with customer-to-store distance calculations and density analytics in order to better inform promotion, inventory, and store placement decisions.

– Insurance companies can use location intelligence to identify the risk exposure at a property’s exact location vs. postal code to better price their policies and to better understand their aggregate risk.

– Hospitals and Public Health Organizations can analyze current disease rates across population segments in certain geographies and forecast resource requirements for disease management and future population implications.

– Communication providers can reduce customer churn by analyzing network performance within the context of customer profile and usage location to better inform capacity planning decisions.

Claraview’s GBI services portfolio includes GBI Assessment, Strategy, and Implementation; Geographic Information Systems (GIS) and Location Data Integration; Geocoding and Data Enrichment; and business analytic services. To jumpstart a company’s geospatial BI initiative, Claraview offers GBI Quick-Strike, a short-term proof of value engagement that demonstrates the value of GBI using the company’s own data and business scenarios, via a single platform that combines the power of both geospatial analysis and visualization with the BI tool of the customer’s choice.  

Dan Ross

February 14-16 Las Vegas, NV.

About Claraview


SOURCE Claraview

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