Marsha Egan, an internationally recognized authority on email productivity and author of Inbox Detox and the Habit of E-Mail Excellence <http://eganemailsolutions.com/inboxdetox.html> (Acanthus 2009), is daring businesses to change their email culture this year by participating in the 4th annual Clean Out Your Inbox Week. As shown on Chase’s Calendar of Events <http://books.google.com/books?id=1TSSQq6nwKEC&pg=PA98&lpg=PA98&dq=chases+calendar+of+events+clean+out+your+inbox+week&source=bl&ots=Bg_Wh1tfsr&sig=xL6xKiMtjIMBZd1LVoKKMopWTY4&hl=en&ei=LoQrTeT4G4us8AbC1KWPAg&sa=X&oi=book_result&ct=result&resnum=4&ved=0CCwQ6> , from January 24-28, 2011, Egan will provide daily tips for businesses to take control of their email, regain lost time and profits, and bring the overload of emails that clog employees’ inboxes down to zero.
Over the past decade, email usage has surged to staggering figures. It’s estimated that 247 billion emails <http://www.radicati.com/?p=3237> are sent each day. In addition, email has removed many of the boundaries between work and personal time. An Xobni survey <http://www.prnewswire.com/news-releases/new-survey-from-xobni-on-email-overload-shows-there-is-no-such-thing-as-a-day-off-for-americans-and-brits-102053908.html> reported that 2 out of 3 Americans check email outside regular business hours and 1 out 5 check it while in bed. These shocking statistics make it clear that it’s time for workers to reassess their email habits.
“Email is a very effective communication tool when used properly,” says Egan, CEO of InboxDetox.com, a division of Egan Group, Inc. “However, we have allowed email to dictate how and when we work and developed habits that significantly drain productivity. As a result, while we feel like we’re working longer and harder, we’re actually getting less done.”
To help businesses solve this problem, Egan has created the “Clean Out Your Inbox Week” eKit: A guide that shows businesses just how much productivity they can recover – and how much they can enhance their bottom line – by helping their employees to implement email best practices.
The eKit provides a complete intra-company plan to launch a corporately sponsored “Clean Out Your Inbox Week” campaign. The eKit is divided into two parts: Part One illustrates just how much email addiction and email mismanagement affects the productivity and bottom line of a given business – and the results are overwhelming.
Part Two then shows how to run a successful “Clean Out Your Inbox Week” campaign, from concept to launch to the evaluation phase. The eKit also comes complete with resources, such as sample press releases, posters, and company announcements, and a suggested timeline for the initiative.
Throughout the week, Marsha will also offer helpful tips, free downloads, and other tools that businesses or individuals who want to take control of their inboxes can use on her blog, www.inboxdetox.com/blog.
Egan asserts that every email interruption includes recovery time – the time it takes to get back in the “zone”, the average email interruption takes four minutes of work time to recover. If a worker receives an average of 15 email interruptions per day, one hour of time is lost to email interruptions. If that worker is part of a 20-person department, 20 hours of work time are lost per day. Then, if the employees average $20 per hour, the company loses $2000 of productivity per week due to a loss of worker productivity.
“In the end, the only way to reduce the negative impacts of email overload is for people to develop the right habits,” states Egan. “With Clean Out Your Inbox Week right around the corner, there is no better time to start than now.”
For more information on “Clean Out Your Inbox Week” visit the website at www.InboxDetox.com . To schedule an interview with Marsha Egan, contact Luke Messecar at 617.717.8294 or via email at [email protected]
About Marsha Egan
Marsha Egan is CEO of the Inbox Detox and an internationally recognized workplace productivity expert and speaker. Named one of Pennsylvania’s Top 50 Women in Business, her acclaimed “12 Step Program for E-Mail E-ddiction” received international attention, being featured on ABC Nightly News, Fox News, and newspapers across the globe. In early 2009, the Program was adapted into a book, Inbox Detox and the Habit of E-mail Excellence (Acanthus 2009) Marsha works with forward-thinking organizations that want to create a profit-rich email culture. Her free email practices assessment is located at www.InboxDetox.com .
Contact: Luke Messecar