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CodeBaby Digital Character Assists Net Nanny’s Customers With Free Trials & Product Download Information

COLORADO SPRINGS, Colo. Feb. 23, 2011 digital character

Net Nanny’s digital character, Molly, who resembles a young and hip soccer mom, greets online visitors looking for free trial and product information that helps safeguard kids while they are online.

Doug Anderson

Analytics from the program uncovered the conversion rate for free trial sign ups and product downloads were highly productive on the pages where Molly was inserted to interact with customers. Free trial sign ups increased by 3X when customers clicked to engage with Molly.  Additionally, the new product downloads doubled when consumers chose to click and interact with Molly. 

"With CodeBaby’s help we’ve been able to secure customer confidence along with achieving many of our corporate goals; truly a perfect combination," added Anderson.

Net Nanny’s parental control software keeps children safe by scheduling Internet access, blocking certain social networking sites, stopping inappropriate chats and child predators, and eliminating illegal file sharing.

engaging its customers Patrick Bultema

About CodeBaby:

Colorado Springs, Colo. Edmonton, Alberta www.codebaby.com

About ContentWatch, Inc.:

Salt Lake City http://www.netnanny.com/ www.twitter.com/netnanny

Media Contact:

Joshua Steinfeld

Director of Public Relations, CodeBaby

719.387.8358 X 106 – Office

339.225.1581 – Mobile

[email protected]

SOURCE CodeBaby

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