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Content Management and Life Sciences Software Veteran Joins Virtify as Vice President of Worldwide Sales

CAMBRIDGE, Mass. Jan. 28, 2011 Craig Smith

Over the past 15 years, Smith has held executive and advisory positions with companies focused on pioneering the content management industry in areas such as enterprise content management, e-learning and enterprise collaboration.  In addition to content management, his life sciences background also includes building enterprise leaders in laboratory information management (LIMS) and clinical resource management software. In his new position, Smith will spearhead sales and business development efforts for Virtify as it expands its portfolio in Global Disclosure, Global Labeling and other Structured Content Management applications.

Geoffrey Moore University of Kentucky

Satish Tadikonda

"The bio-pharmaceutical industry is undergoing a significant transformation.  Companies are simultaneously facing increased regulatory pressures while needing to build better collaborative and interdependent relationships under new business models that require increased partnering and outsourcing. These changes necessitate more fluid and responsive information systems which Virtify’s products and vision are well aligned." said Smith.  "Virtify’s success is driven by the strength of its product and regulatory subject matter expertise.  I look forward to working with the Virtify team as we continue to bring its industry-leading solutions to new customers around the world."

About Virtify

www.virtify.com

SOURCE Virtify, Inc.

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