Latest News Makes Internet Retailer’s 2012 Second 500 for Second Straight Year

Los Angeles, CA (PRWEB) August 23, 2012

For the second year in a row, has landed itself on Internet Retailer’s top 1,000 list of fastest growing internet companies. Internet Retailer named #741 among all online retailers and #155 among online sporting goods retailers. The aggregate Second 500 list grew total revenue by 17.7% in 2011; however, surpassed that mark by growing 20% in 2011. has continued its torrid growth pace in 2012, with year-to-date growth above 40%.

“We are a privately held company, with very little bank financing, so it became clear to us in 2010, that if we were going to succeed, we had to grow,” says Jason Boyce, Co-founder and President. “Over the last two years we’ve instituted multiple initiatives that have performed beautifully. Nothing is for certain, but we feel strongly that the investments we’ve made over the last two years will keep us on a strong growth path in the future. We’ve revamped our entire website as well as our top product categories including game tables, basketball, exercise & fitness, and bicycling, and we will continue to revamp other existing categories in the coming months. There is just so much opportunity out there online that it is really hard to get your arms around it.” Boyce continues, “There is no doubt that internet retail is the hottest growing sector to be in. Each year there are more and more doubters agreeing with the statements we’ve been making since we started in 2002, that online retail is the future.”

Founded in May of 2002 by four brothers, is a specialized online retailer of home recreational products. sells over 10,000 unique items for the home including game room equipment (NFL pool tables, air hockey tables, NFL foosball tables), home gym equipment (treadmills, stair climber machines, elliptical trainers), patio furniture, toys and games, basketball hoops and other sporting goods. constantly strives to live up to its tagline, “The Home of Awesome,” by carrying only curated, hand picked, awesome products.

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