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DealerTrack Systems Partners With @utoRevenue to Launch Customer Retention Campaign Management Program

LAKE SUCCESS, N.Y. Feb. 24, 2011 ®

http://photos.prnewswire.com/prnh/20101028/DEALERTRACKLOGO

The DealerTrack DMS Campaign Management program offers three distinct packages to help dealers drive customer retention and loyalty for their businesses with relevant, consistent communications by leveraging data within their existing DealerTrack DMS. The packages include:

  • Online Scheduling Package ,
  • Campaign Package,
  • Direct Mail Package,

Allan Stejskal

Brice Englert

About @utoRevenue ( www.autorevenue.com )

Lee, Mass.

According to @utoRevenue, their company is the only industry provider to fully manage every channel of modern communication from automotive dealers and manufacturers to consumers.  Creating quantifiable results, @utoRevenue works on behalf of the dealer to send the right message at the right time through the right channel.  Its long-established heritage in loyalty marketing, expertise in data mining, and networked communications greatly impact customer retention for auto dealers nationwide.

About Dominion Dealer Solutions

www.DominionDealerSolutions.com http://www.DominionEnterprises.com

About DealerTrack ( www.dealertrack.com )

www.dealertrack.com

Safe Harbor for Forward-Looking and Cautionary Statements

Statements in this press release regarding the benefits of the DealerTrack DMS Campaign Management program and other statements in this release other than the recitation of historical facts are forward-looking statements (as defined in the Private Securities Litigation Reform Act of 1995).  These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements.

December 31, 2010 www.dealertrack.com www.sec.gov

TRAK-G

SOURCE DealerTrack Systems, Inc.

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