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Differences in Super Bowl XLV Cities’ Car Buying Habits Examined in Study by TrueCar.Com

SANTA MONICA, Calif. Feb. 3, 2011 USA  

http://photos.prnewswire.com/prnh/20110118/LA31413LOGO

TrueCar.com Green Bay Pittsburgh

Green Bay Pittsburgh Green Bay Pittsburgh

Green Bay Pittsburgh Jesse Toprak Green Bay Pittsburgh Green Bay Pittsburgh

Green Bay Green Bay, Wisconsin

Year/Make/Model

Current Best Local Price*

Current Discount from MSRP**

1. Ford F-series

$28,627

$7,753

2. Chevrolet Silverado

$28,829

$5,675

3. Chevrolet Equinox

$24,485

$1,920

4. Chevrolet Malibu

$18,150

$5,434

5. Ford Escape

$24,311

$2,554

Pittsburgh Pittsburgh, Pennsylvania

Year/Make/Model

Current Best Local Price*

Current Discount from MSRP**

1. Ford F-series

$29,737

$6,643

2. Chevrolet Silverado

$28,629

$5,875

3. Hyundai Elantra

$14,801

$749

4. Hyundai Sonata

$21,084

$2,231

5. Honda CR-V

$23,209

$1,565

While this information won’t translate to a winner on the field, it does say a lot about the fans of both teams.

The Truth Blog

Current Best Local Price February 1, 2011

Current Discount from MSRP

About TrueCar

www.truecar.com

About TrueCar Data

TrueCar obtains data directly from numerous sources including automotive dealers, technology companies, data aggregators, and analytics companies within the automotive space.   We also acquire vehicle configuration data, customer and dealer incentives data, financing and loan data, vehicle registration and insurance data, and much, much more.  TrueCar is insatiable about data with our goal to find 100% of all purchase transactions, even if that means finding the same transaction multiple times from multiple sources within the car-buying ecosystem.  Our data is among the most timely and comprehensive in the industry, as we are able to process most car sales within a week of the actual sales date, and have a substantial fraction on the site within 48 hours of the actual sale.  TrueCar believes the greater our informational accuracy, the greater benefit we provide to both dealers and consumers.

Disclaimer

This press release and the information contained herein is for noncommercial use on "as-is, as available" basis and may be used for informational purposes only.  TrueCar makes no representations or warranties, express or implied, with respect to the information contained in this press release and the results of the use of such information, including but not limited to implied warranty of merchantability, fitness for a particular purpose and non-infringement.  The information contained in this press release may include technical inaccuracies or typographical errors.  Neither TrueCar nor any of its parents, subsidiaries, affiliates or respective partners, officers, or directors, employees or agents shall be held liable for any damages, whether direct, incidental, indirect, special or consequential, including without limitation lost revenues or lost profits, arising from or in connection with your use or reliance on the information presented in this press release.

Available Topic Expert(s): For information on the listed expert(s), click appropriate link.

Jesse Toprak

https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=94534

SOURCE TrueCar.com

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