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doubleTwist, T-Mobile Partner to Provide Software for Android Smartphones

SAN FRANCISCO, Jan. 25, 2010 — doubleTwist(TM) today announced the availability of Multimedia Sync by doubleTwist, a custom version of the critically acclaimed media management software that will be  available for free to T-Mobile Android(TM) smartphone customers. A custom installer will be pre-loaded on the T-Mobile(R) myTouch(TM) 3G Fender(TM) Limited Edition, and customers can download the  software for free with other devices including the T-Mobile G1, Motorola Cliq(TM), Samsung Behold(R) II and T-Mobile myTouch 3G at

The software, available for Windows(R) and Mac platforms, automatically finds music, photos and videos stored on a user’s computer and enables seamless syncing of their media to their mobile devices.  doubleTwist includes step-by-step instructions for connecting and transferring DRM-free content to each supported device, making the process simple and accessible.  Users can create and sync new playlists or  import their existing iTunes(R) playlists to start enjoying their music on a new device. doubleTwist also  enables users to transfer videos and photos to and from smartphones and automatically converts video to  ensure compatibility with each device, eliminating file format problems for consumers.

“doubleTwist is dedicated to providing consumers with a seamless digital media experience,” said Monique Farantzos, CEO of doubleTwist Corp. “We are proud to partner with T-Mobile to offer a customized  solution to their users and create a compelling entertainment experience.”

Warren McNeel, T-Mobile USA’s vice president of product development, said, “We know the ability to easily transfer media and music from a computer to a mobile device is a pain point for consumers, so we are  pleased to work with doubleTwist on an easy solution.”

About doubleTwist Corporation

doubleTwist’s ( mission is to create a seamless digital media experience enabling consumers to enjoy all of their media in an open ecosystem, in partnership with OEMs, carriers and  content providers. Founded in 2007 by digital media interoperability pioneer “DVD Jon” Lech Johansen and Monique Farantzos, doubleTwist is backed by Index Ventures, Horizon Ventures, Northzone Ventures, Alex  ubillaga and Michael Ovitz.
doubleTwist is based in San Francisco, with offices in Tokyo.

Media Contact:

Vidya Ravella
+1 646 337 6738

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