"Partnering with Groupon, LivingSocial, and SuburbanMomma has worked better than we could have dreamed," said Dr. Paul Fondacaro, CEO. "By working closely with the social media sites, we crafted compelling offers that are keeping us busy 7 days a week. These successes are proof of the growing demand for cosmetic enhancements, and a validation of our business model. We expect to expand to meet this demand."
Dr. Fondacaro continued: "More importantly, each of these offers — for treatments such as laser hair removal and Botox — was also structured to maintain profitability. This is a win-win for both our patients and Dr Park Ave."
While attracting over 1,150 new patients in three months — on a profitable basis — is a tremendous achievement, Fondacaro’s goal is to convert as many of these new patients as possible into delighted, long-term, Dr Park Ave clients.
To better serve new and existing patients, Dr Park Ave is investing in new personnel and a new, customized client database. Joanna Jimenez is now conducting patient consultations, to review all relevant treatment options, and complement any cosmetic services already selected. Not all patients are fully aware of the complete Dr Park Ave product line, including the latest technology in cosmetic surgery such as platelet rich plasma and Dr. Fondacaro’s trademarked Lipo Boost procedure, to move your body fat from where you don’t want it, to where you do. These consultations will help patients get the most from their relationships with Dr Park Ave.
Dr Park Ave is also introducing a customized patient database to optimize the client experience. When fully implemented, the database will be able to track patient activity, even in different Dr Park Ave locations. This will allow it to send out helpful Reminders, special offers, birthday greetings, and more.
"We’re not standing still," Dr. Fondacaro said. "We’re building the foundation for substantial, long-term growth; and these results are very encouraging for our pending IPO. The future looks very bright at Dr Park Ave."
About Dr. Park Ave.:
Dr. Park Ave., Cosmetic Enhancements, specializes in Liposuction; Botox & dermal fillers; and other aesthetic treatments. It has two corporate offices; and plans for future franchises. Dr Park Ave owns three registered trademarks: "Dr Park Ave"; "Keep Your Friends Guessing"; and "Lipo Boost", after Dr. Fondacaro’s combination of water and laser liposuction, creating superior results. The company is incorporated in Nevada, with plans to go public in 2012.
Please visit our website: http://www.drparkave.com/
Follow Dr Park Ave on Twitter at http://twitter.com/drparkave;
and on Facebook at http://www.facebook.com/DrParkAve.
Email address: [email protected]
Franklin Lakes, NJ 07417
74 Brick Boulevard
Brick, New Jersey 08723
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