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Esri GIS Helps Retailer Ascena Define Distinct Brands

REDLANDS, Calif. May 21, 2012 the United States Canada Puerto Rico

Kevin Ryks

Esri spatial analysis helps Ascena quickly assess the suitability of potential store locations and their market potential by viewing possible sites and information about them, such as square footage, what is around them, and the socioeconomic makeup of the community. This analysis is a key element of the ongoing development, evolution, and growth of the brands and store footprint.

Roslyn Jaffe Simon Thompson

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