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Flash Networks’ My-i Toolbar Now Available on Laptops and Netbooks

Israel February 14, 2011

– Personalized Browser-Based Application Enhanced to Include Real-Time Data Account Status and Upgrades

Flash Networks, a global provider of intelligent mobile Internet solutions, announced today the availability of enhanced features for My-i Toolbar, a browser-based application toolbox that enriches the open Internet browsing experience. The solution provides users with enhanced search capabilities, connectivity to social networks, and easy discovery of operator and online content and services. My-i Toolbar, launched on smartphones last year, is now available on laptops and netbooks and has been enhanced to provide real-time notifications of subscriber account status to improve service and increase customer loyalty.

Recently deployed at a European operator, My-i Toolbar brings account status information directly to the subscriber, eliminating the need to contact the operator’s customer care center. Prepaid subscribers are presented with real-time information about credit remaining in their data account with the opportunity to replenish their account with a single click.

Deployed after receiving extensive positive feedback from a subscriber pilot, My-i Toolbar simplifies and speeds up the renewal process, encouraging users to recharge their accounts more often and benefit from special operator offers.

My-i is an un-intrusive, interactive toolbar that can be invoked by the user to access relevant content, promoted value-added applications, and personalized notifications. Supporting smartphones, netbooks and laptops, My-i Toolbar offers subscribers a consistent, enriched browsing experience while roaming from one device to another. Operators benefit from a new way to differentiate their offering and monetize the Internet access beyond selling more data packages. Installed on the operator network, the solution requires no client installation.

Merav Bahat

Flash Networks’ My-i Toolbar is available as part of the Harmony(TM) Mobile Internet Services Gateway which enables operators to enhance user quality of experience, reduce operational expenses, and manage and monetize access to the open Internet by applying best-in-class services to mobile data traffic.

February 14-17 Barcelona

About Flash Networks

Europe Asia North America http://www.flashnetworks.com

     CONTACT:     Flash Networks     Naomi Rabbie     Phone: +972-9-961-0841     Mobile: +972-54-7744539     [email protected]      Spicetree Communications     Monica Maron     Mobile: +972-545-429-529     [email protected]   

SOURCE Flash Networks Ltd

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