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Growing Indian real estate firm BPTP turns to IBM to improve customer buying experience



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Sandeep Bedi

Added Vilakshan Jakhu, Senior Vice President and CIO, BPTP, "We chose IBM PureSystems because it seamlessly brings together all aspects of a traditional IT infrastructure – server, storage and networking components – ready to be managed on the cloud. Most importantly, the Flex Systems Manager ensures a centralized management of the entire IT infrastructure including the network, compute and storage layers."

PureSystems $2 billion completely integrating all of the technology components

"As one of the earliest clients, BPTP’s selection of PureSystems clearly illustrates the real benefits companies can achieve by tightening the integration of hardware and software," said Alok Ohrie, Vice President – Systems & Technology Group, IBM India South Asia. "By freeing up resources typically committed to infrastructure tasks, BPTP will be able to focus on innovations that can improve their customer experience."

IBM’s systems technology is key to providing the mission-critical SAP solution to BPTP. As part of the solution, IBM will deploy three IBM PureFlex Systems, integrated with up to 240 compute nodes, and three IBM Storwize V7000 System Storage nodes, all of which will help BPTP meet its performance and capacity requirements, as well as provide integrated management of servers, networking, storage and virtualization. The IBM PureFlex Systems also feature open standards based networking switches (IEEE 802.1qbg, Edge Virtual Bridging) and options for using VMware and KVM-based virtualization. Adding to the performance and efficiency gains is the use of IBM Storwize V7000 nodes with their mix of serial-attached SCSI (SAS) and solid state drives (SSD) and IBM Easy Tier technology that automatically moves data to the most strategic storage tier.

BPTP chose to finance the PureSystems solution with IBM Global Financing which assures them a faster ROI and lower ownership risk.

All other company, product or service names may be trademarks or registered trademarks of others. Statements concerning IBM’s future development plans and schedules are made for planning purposes only, and are subject to change or withdrawal without notice. Reseller prices may vary.


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