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Guide by Cell Provides Text Message Voting Technology at 2011 National Conference on Philanthropic Planning

The conference in San Antonio, Texas, included lectures, how-to sessions, research and interactive presentations geared toward charitable giving professionals.

Attendees at a professional ethics session used Guide by Cell’s text messaging platform to give their input on a variety of ethical scenarios. After being presented with a situation and possible responses, attendees of all ages used their mobile phones to text the corresponding number (1, 2, 3, 4, etc.) to vote for their answer. The session moderator was able to instantly collect all responses through the Guide by Cell web-based platform and use the audience feedback to further the discussion.

"Our attendees loved the Guide by Cell SMS technology," said Barbara Yeager, Director of Operations at the Partnership for Philanthropic Planning. "Texting in their responses allowed people to feel engaged without having to openly express their opinions. The texting platform was easy to set up and well worth the use!"

Guide by Cell’s robust texting platform has been used for vote-by-text functionality, mobile fundraising and text donations, text message-based games and interactions, and mobile coupon programs at several cultural institutions and nonprofits worldwide.

About The Partnership for Philanthropic Planning

The Partnership for Philanthropic Planning is the professional association for people whose work includes developing, marketing, structuring and administering major charitable gifts. With its 116 chapters, PPP represents 10,000 nonprofit fundraisers, consultants and financial or legal advisors who work toward the organization’s mission of "charitable giving made most meaningful."

For more information, contact Barbara Yeager at (317) 269-6274, or

About Guide by Cell

Founded in 2004, Guide by Cell is the world’s largest provider of interactive mobile technology solutions to over 1000 cultural institutions and nonprofit organizations, including museums, zoos, aquariums, national and state parks, libraries, restaurants, universities and historical sites. The San Francisco-based company offers five main services: cell phone audio tours, text messaging, mobile websites, Smartphone applications and mobile giving. Guide by Cell is the official mobile technology partner to several major cultural trade associations and acts as expert advisor on mobile trends and strategies.

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