FLORHAM PARK, N.J. Jan. 19, 2011
According to the Wharton School of Business, video can boost comprehension and retention by up to 50% and that six times as many people prefer watching video over reading print for informational purposes. Elm City Communications also recently published a report on the benefits of using video in clinical trials.
Key benefits of video use mentioned in the report include:
- Boosting enrollment.
- Informing and engaging participants.
- Improving reporting consistency and data quality.
- Ensuring staff compliance with study protocols and good clinical practice standards.
- Ensuring adherence to adverse event reporting procedures.
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SOURCE Elm City Communications