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IBM Fuels Social Business Adoption With Partner and Academic Skills Initiative

ARMONK, N.Y. Jan. 31, 2011 IBM $630 million $1.86 billion

http://photos.prnewswire.com/prnh/20090416/IBMLOGO

In addition, IBM announced new curricula and initiatives to help students prepare for the jobs of the future using social business skills.

Social business is the world of possibility that occurs when all of the energy and opportunities that have been generated around consumer models, such as Facebook and Twitter, are focused, and brought to bear on business challenges.  Becoming a social business means an organization needs to change its culture and embrace the technology that integrates social collaboration into their business processes.

Sandy Carter

To help business partners succeed in the growing market opportunity around social business, IBM detailed new programs and best practices for more than 900 business partners at its annual Lotusphere conference including:

  • Social Business Authorization:

  • Industry Authorization:

  • New Sales Tools:

Social Business Skills for Tomorrow’s Workforce

From developers to business managers, social business skills are essential for future growth. Today’s students – the entrepreneurs and leaders of the 21st century – must turn their personal understanding of social media into business ready expertise.

IBM’s Academic Initiative

Group Business Software Florida

announced Florida

February 8-11, 2011 http://www.ibm.com/social/businessjam

For more information:

www.ibm.com/press/lotusphere2011

https://www.ibm.com/developerworks/university/academicinitiative/

August 2010

SOURCE IBM

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