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IMS Research Launches New Consulting Approach to Identify Better Business Growth Opportunities

AUSTIN, Texas February 16, 2011

Ian Weightman

The Strategic Market Assessment service is so effective at delivering actionable recommendations because it relies on a proven methodology developed from IMS’s own consultancy projects. It uses a five stage process, with detailed feedback being given to the client after each stage to ensure that the process is transparent and flexible. Each SMA project is managed by one of IMS Research’s experienced Research Directors who coordinates the analyst teams that work on the project.

IMS Research has already begun offering the SMA service to its key clients, and the very positive response it is receiving has led it to extend the offering to all sizes of company that are involved in any electronics or industrial automation market.

About IMS Research IMS Research is a leading independent supplier of market research and consultancy to the global electronics industry. Our team of over 100 analysts provides syndicated market studies, custom research and consultancy services to help our clients better understand markets and shape their business strategies. With proven track record, we work with clients in over 50 countries.

About IMS Research


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