BOULDER, Colo. July 13, 2011 search engine marketing agency
SmartSearch Marketing creates, manages, and optimizes client’s PPC (Pay-Per-Click) campaigns. In addition, SmartSearch develops and actively tests PPC-specific landing pages and microsites utilizing ion interactive’s LiveBall platform.
Combining our strategies with the dynamic capabilities of LiveBall allows our clients to have complete message alignment – all the way from search engine query, to PPC ad copy, to messaging on landing pages. This is instrumental in increasing quality leads for our clients, Dale Hursh
Marketing Message Alignment
SmartSearch Marketing continues to improve conversion rates and gain more quality leads for their clients, especially now that more robust message alignment is efficiently integrated into their PPC keywords, ad copy, and landing pages – thanks to LiveBall.
After SmartSearch Marketing implemented dynamic message alignment via PPC campaigns and microsites for their client, QAD (a leader in enterprise applications), improved conversion rates and a corresponding increase in leads were experienced for some campaigns ranging from 0% – 16%.
About SmartSearch Marketing
About ion interactive
SOURCE SmartSearch Marketing