The extension, free to download from the Microsoft website from today, enables Microsoft Dynamic users to capture accurate and complete UK and international addresses, up to 80% faster.
Postcode Anywhere’s managing director Guy Mucklow said: “For many businesses a CRM database is one of the most crucial tools in any marketing arsenal. However, the database is only ever as good as the data stored within it.
“Any organisation wishing to build their prospect, customer, or business partner list will be faced with huge contact data quality challenges. With a multitude of postal systems, languages and international addressing formats, it’s easy to see how so many businesses so often come unstuck.
“Even the smallest mistake can have major consequences, from failed postal delivery and lost custom to wasted time and resources. Investing in data quality from the outset ensures these risks are negated at the very first opportunity.
“By entering a postal code or typing the first few characters of the address, users can capture accurate and correctly formatted addresses directly in the CRM. With more accurate contact information, you can expect improved customer communication, follow-up activity, and more accurate reporting, which all ultimately lead to greater revenue.”
IT director Jamie Turner said: “This new integration from Postcode Anywhere takes all the legwork out managing customer’s addresses, providing fast and accurate address look-up and validation in one easy-to-install app and one simple licence.
“The app provides address auto-fill for all major trading nations and allows users to simply type in a ZIP code or postal code to populate the fully validated address. The solution adds the functionality to all of the standard entities within Microsoft Dynamics CRM 2011 and can be easily customised to work with your own custom entities.
“Maintaining high-quality contact data in CRM systems is a seemingly basic principle that can save considerable time and money, as well as improving customer service and brand perception. Good data is the backbone of any business and it can directly impact your bottom line, which is why getting it right has never been so crucial.”
Postcode Anywhere recently achieved Gold ISV/Software Competency in the Microsoft Partner Network, demonstrating its ability to meet Microsoft customers’ changing needs in today’s dynamic business environment.
The address validation extension for Microsoft Dynamics CRM 2011 is simple to install and fully customisable, with the Postcode Anywhere integrations team on hand to offer free support.
For more information about Postcode Anywhere’s range of business efficiency software and services, please visit the website at www.postcodeanywhere.com.
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Click here to read the full story: International Address Validation Now Available on Microsoft Dynamics CRM