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ITIS Delivers New Traffic Information Service Using Anonymised Signal Data From Over 17 Million Mobile Devices for Navigation Systems in Germany

MUNICH March 1, 2011 Germany

Standard navigation devices are already using the traffic message channel (TMC), which transmits traffic jam reports to them via FM frequencies. Up until now, however, such information came from GPS, fixed sensors, police reports, or individuals who voluntarily reported on the traffic. The disadvantage of such sources is they do not provide enough data to create the accurate traffic information service the German driver demands.

ITIS PrecisionTraffic(TM) in partnership with O2 overcomes those limitations. Using anonymous signalling data generated at the network level, over 17 million probes are used in the new service. As a result, traffic congestion can be detected as it happens. Because the traffic information is transmitted in real time, the best possible detour can be recommended to every driver. The new system can be tried out in all new BMW models starting in September. Additional customers are expected to follow later on.



Germany Stuart Marks

ITIS PrecisionTraffic(TM) will be available in Q2 2011 and is targeted at carmakers, navigation software suppliers and the public sector such as local and federal government.


Notes to Editors:

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     David Levine     t +44(0)161-9273600     e [email protected]  


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