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Jivox Secures $8.2 Million in Funding to Meet Growing Market Demand for Interactive Video Ads on Multiple Screens

  •     Mani Subramanian, CEO of Fortisure Ventures LLC, is a widely recognized entrepreneur. With more than 40 years of experience in the global information technology industry, Mani has significant leadership, operations, marketing and sales expertise globally. Prior to Fortisure, he founded IT Solutions in 1993, subsequently re-branded as Caritor. In early 2007, when Caritor had presence in four continents with revenue of $150 million, Mani architected a buy-out of Keane, making the combined entity a $1 billion company with over 12,000 employees. Mani was Chairman of Keane until it was acquired in 2010 by NTT Data
  •     John Squires, CEO of Akademos, a turnkey virtual bookstore and marketplace for educators, is an industry expert in digital media and advertising having previously founded Next Issue Media, the digital publishing consortium joined by Conde Nast, Hearst, Meredith, News Corporation and Time Inc. John was previously EVP at Time Inc., where he was responsible for leading digital operations and overseeing Time, Fortune, Sports Illustrated, Money and Golf magazines.

About Jivox
Jivox is the leading multi-screen interactive video advertising technology company. The Jivox platform enables brand advertisers, digital agencies and publishers to deliver highly engaging video ads powered by interactive and social sharing features. Using Jivox creative tools, interactive video ads can be easily authored and delivered instream, in-banner and on mobile devices and tablets. Jivox technology eliminates typical challenges associated with delivering video ads across multiple screens and connected devices, such as HTML5/Flash, operating systems, browsers, video encoding, form factor and other issues. Jivox also provides sophisticated campaign performance tracking, brand awareness and purchase intent analytics for advertisers via BrandGage — its proprietary real-time analytics platform. The Jivox platform is used by several hundred media companies and agencies including AdBrite, Bloomberg, Weather Underground, Sun Times Media, InteractiveOne, Starcom, OMD, FUOR Digital, GroupM and Lee Enterprises. For examples of Jivox ads see: http://www.jivox.com/demoads.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/11/prweb8927737.htm

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