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Joss & Main to Bring Daily Dose of Stylish Serendipity to Your Home

BOSTON Jan. 25, 2011

Unlike other private sale sites that adhere to a particular style or aesthetic, the driving philosophy of Joss & Main is discovery. While your own style is likely to be well-represented by Joss & Main’s selections, you might also uncover a latent love for a traditional, transitional, or modern piece you never realized would appeal to you. 

"Joss is a form of luck," said Mitra Morgan, Joss & Main’s Chief Curator. "So Joss & Main marks the intersection of great taste and good fortune for style-savvy women and men, who take pride in their homes."

Members will find everything from a sleek modern vase or sophisticated chaise lounge to posh accent pillows, handsome cocktail tables, fine cutlery and handmade chocolates. And the fact that these prized home accoutrements and gifts can be found at an exclusive discount of 25% to 70% off is sure to please all.

While Joss & Main offers great deals, for Morgan, "The real reward is achieving that ‘Aha’ moment when you finally find that perfect piece – that missing element for your home that you always sensed was out there."

Laura Ashley Angela Adams

With new brands being added every week, the buyers at Joss & Main keep the collection in vogue and their calendar of events intriguing, allowing members to affordably indulge their impulses with premium candles and swanky stationary, in addition to larger luxuries like side tables and upholstered chairs.


"We’re providing consumers with a window of opportunity to experiment with styles they’ve always wanted to try," said Morgan. "Giving them the chance to purchase at a discount during a short, 72-hour sale, makes it easier to incorporate designers and brands that may have once appeared to be just out of reach – from both a financial and stylistic perspective."

Jonathan Chiou [email protected]


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