SAN FRANCISCO April 23, 2012 North America
"After an exhaustive vendor evaluation, it became obvious mFoundry was best positioned to provide KeyBank with applications to satisfy our clients and to provide us with a mobile foundation to build upon as we deploy new features and services in the future," Olack added.
Adhering to an aggressive schedule, mFoundry launched KeyBank’s mobile banking applications with very successful results. In the first week following the launch of its new mobile banking apps, half of KeyBank’s existing Android users upgraded to the new app. The number of new user downloads of the iPhone application has exceeded the bank’s expectations by nearly two-fold. "It’s great to see so many clients tapping our expanded mobile services. Their enthusiasm for the new service demonstrates Key’s commitment to developing services based on clients’ insight," said Olack.
Olack said KeyBank’s mobile channel strategy is to build in phases, evaluating each new service in terms of client insight and industry best practices. The bank is also evaluating services like mobile deposit for its customers – services that can be seamlessly activated through its mFoundry mobile banking applications. The bank is also in the early stages of evaluating services that will help it provide customers with an integrated payment experience – mFoundry currently provides multiple mobile payments options for banks and credit unions.
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Cleveland, Ohio $89 billion December 31, 2011
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