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Knight-Rawls, Inc. Unveils Its New Custom Virtual Insurance Office and Digital Marketing Campaign

Columbus, Georgia (PRWEB) June 08, 2012

Local Georgia insurance agency, Knight Rawls, Inc., is proud to reveal its new website and accompanying digital marketing campaign aimed at enhancing the way through which the agency connects with, markets to and serves its surrounding Georgia, South Carolina and Alabama communities.

The agency’s interactive new website,, was created to make the online insurance shopping experience much more educational and intuitive for those seeking very specific insurance coverage are services. The site is divided into clear product categories, making it nearly effortless for its Georgia, South Carolina and Alabama insurance shoppers to find exactly the type of coverage and service they are looking for – and better yet, allows the consumer to take a much more proactive approach to better understanding his or her policy options.

Whether a company needs a Georgia employee insurance program or a parent wants to help secure their children’s future with Georgia life insurance, Knight-Rawls has it all. Regardless of what a customer’s needs are, Knight-Rawls provides current and prospective customers with multiple means of contacting the agency. Fill out a free quote form, get social with the agency’s experts on various social media sites or just give them a call at (888) 767-9158.

Knight-Rawls aims to make the insurance shopping process as simple as possible for residents across the region. The agency is thrilled to move forward with the initiation of its innovative digital marketing strategy and has high expectations for the ease it will bring to its Georgia, South Carolina and Alabama communities.

Knight-Rawls has partnered with Astonish Results, LLC, an insurance marketing and insurance sales training company that specializes in modernizing the independent insurance industry in order to create a ground-breaking new online marketing campaign. This bold new marketing strategy features an interactive “Virtual Insurance Office” and custom “Virtual Insurance Agent,” which are meant to increase consumer engagement and provide the visitor with a more personal and educational experience. The Astonish Results campaign is also intended to help Knight-Rawls both find and keep new, prospective customers; allowing the Georgia insurance agency to successfully grow its book of business.

About Knight-Rawls, Inc.:

Knight Rawls, Inc. was founded in 1998 to collectively provide superior employee benefit solutions to businesses. The Knight-Rawls staff has years of experience in the benefits arena and have helped numerous businesses in Alabama, South Carolina and Georgia. Insurance and employee benefits are the cornerstone of what Knight-Rawls is all about. With over 150 group clients, Knight-Rawls manages clients’ insurance and benefit needs by providing pre-sale consultation, complete market analysis, and closely supervising the implementation of the products selected.

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