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LendingQB Partners with BeSmartee to Automate Consumer Direct Lending

Integration enables lenders to offer a powerful online consumer portal that seamlessly connects to cloud-based LOS.

Costa Mesa, Calif. (PRWEB) December 12, 2016

To help lenders create direct-to-consumer online lending programs, LendingQB has integrated its loan origination platform with Huntington Beach, Calif.-based BeSmartee, a leading online mortgage automation company. The integration provides an automated system for lenders to build a consumer direct lending channel that enables borrowers to move from loan application to underwriting in about 20 minutes.

LendingQB, a provider of lean lending loan origination technology solutions, built the integration to help lenders of all sizes to compete nationally for borrowers looking for an easy and convenient online mortgage shopping process. The partnership continues LendingQB’s strategy of providing integrations with key technology partners that help lenders build new and innovative services for their borrowers.

“Building a direct-to-consumer lending platform requires tremendous coordination between the point-of-sale application and the loan origination system,” said Tim Nguyen, Co-Founder and CEO of BeSmartee. “Our integration with LendingQB ensures that data is secure and that the lender can move as quickly as the borrower desires on their mortgage transaction.”

For example, Atlanta-based Mortgage Assurance, Inc. leveraged the integration to broaden its offerings in the consumer direct space. Since the BeSmartee implementation, Mortgage Assurance, Inc. has found the integration to reduce loan origination costs, create efficiencies through verifications and easily pair with LendingQB’s underwriting and pricing engine while providing a user-friendly customer interface that encourages interaction between the lender and customer.

“Our customers enjoy the convenience of the consumer direct channel,” said Josh Rosendahl, IT Manager for Mortgage Assurance, Inc. “For us, having the BeSmartee solution seamlessly integrate with LendingQB’s LOS gives us total confidence in the self-service origination process. As the duo works to secure proper verifications and determine the proper course of action, my staff is able to monitor the process without having to dedicate large amounts of time to manually verifying and approving each step. For us, this saves time and resources.”

LendingQB’s lean lending loan origination platform provides mortgage lenders with a holistic model for optimizing business performance. The core LendingQB LOS is a fully web browser-based system that manages the entire mortgage lending process intuitively and efficiently. BeSmartee gives lenders the capability to provide borrowers a unique user experience with the capability of completing a mortgage transaction online using any mobile or desktop device.

“As a customizable LOS, we seek to find best-of-breed partners to integrate with on behalf of our customers,” said David Colwell, Strategic Business Development at LendingQB. “The BeSmartee integration exemplifies what it means to provide the best platform in order to make a better lending experience for our customers.”

About LendingQB

LendingQB is a provider of Lean Lending solutions. The Lean Lending solution consists of a 100 percent web browser-based, end-to-end loan residential mortgage origination system, best of breed integrations with key industry partners and ‘adoptimization’ services that result in faster cycle times and lower costs per loan. For more information, please call 888.285.3912 or visit

About BeSmartee

BeSmartee, Inc. has developed a best of breed mortgage origination technology, enabling lenders to compliantly take their borrowers from the initial contact into Underwriting in 20 minutes with a complete application, credit report, income/asset documentation, eSigned/eDelivered disclosures and paid appraisal. Founded in 2008 with headquarters in Huntington Beach, Calif., the BeSmartee, Inc. team has worked on the front and back-end of mortgage originations for over a decade, using their knowledge and experience to shift the paradigm and develop a truly unrivaled experience with an array of tools and features catering to the specific needs of mortgage lenders and their borrowers.

For more information on how BeSmartee’s Smart Mortgage can reduce the mortgage process by up to two weeks, visit

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