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LodgeNet Interactive Creates Healthcare Subsidiary to Foster Continued Growth of Healthcare Business

SIOUX FALLS, S.D. July 19, 2011 LodgeNet Interactive Corporation LodgeNet Healthcare Gary Kolbeck

http://photos.prnewswire.com/prnh/20080115/AQTU120LOGO

The reorganization is designed to accomplish the following objectives:

  • To foster the continued growth of LodgeNet’s healthcare business, which currently serves 60  hospitals and health systems with sophisticated, but easy-to-deploy and affordable patient engagement solutions,
  • To better facilitate the development of new and innovative solutions that meet the unique needs of the healthcare market, leveraging the experience of LodgeNet as well as the strengths of third party partners,
  • To provide a vehicle through which thought leaders in the healthcare industry and strategic partners can converge to help meet the evolving needs of hospitals and healthcare providers, and
  • To assist hospitals and healthcare providers in complying with the extensive and constantly evolving federal mandates related to patient engagement, the meaningful use of electronic medical records and improvement of patient outcomes, each of which can have a significant impact on Medicare reimbursements and the availability of other government incentives.

Scott C. Petersen

Looming health reforms, such as the implementation of value-based purchasing and the preventable hospital readmission program, focus on empowering patients and placing them at the center of healthcare decisions. The goals of these programs are to improve quality, safety, coordination and cost effectiveness of care by tying reimbursement and a hospital’s profit or loss to clinical performance.

LodgeNet Healthcare’s eSUITE™ interacts with patients throughout the entire care continuum. eXPRESS™ helps patients prepare for a hospital stay or procedure by providing relevant videos, timely reminders and more. eNGAGE™, an inpatient solution, prescribes and delivers education content to patients through in-room televisions based on an individual’s specific diagnosis, age and language. He or she can also access information about their care team, condition, treatment, procedure, test, medication, daily schedule, and post-discharge instructions while still in the hospital, when they are able to interact with care providers. Patients can even use the interactive technology to order approved food and control their room’s temperature and lighting. The system tracks viewership, measures patient understanding through a series of interactive questions on the TV, generates follow-up prompts for clinicians, makes it easy for hospitals to identify when additional patient counseling and intervention are necessary, and dynamically records all actions in the patient’s electronic health record (EHR). Once patients leave the hospital, providers can use eXTEND™ to deliver personalized information via the patient’s preferred bi-directional communication devices including mobile phones, home PCs and Web-enabled TVs.

According to Petersen, "Facilities that deliver high-quality and cost effective clinical outcomes will thrive while others will experience adverse effects to their bottom line because of reduced Medicare reimbursements. The more informed and involved patients are in their care, the better they, their hospital and the overall healthcare system will be, meaning that providers must fundamentally change how they interact with and treat patients inside and outside their four walls."

Gary Kolbeck

About LodgeNet Interactive Corp

the United States www.lodgenet.com

LodgeNet, the LodgeNet logo, eSUITE, eXPRESS, eNGAGE and eXTEND are trademarks or registered trademarks of LodgeNet Interactive Corporation. All other trademarks are the property of their respective owners.

About LodgeNet Healthcare

www.lodgenethealthcare.com

SOURCE LodgeNet Interactive Corporation

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