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Magic Software Announces New Cooperation Agreement With comselect GmbH

Israel Jan. 18, 2011 Magic Software Enterprises Ltd. application platform business integration Germany

comselect is a leading full-service provider of customer management systems, with outstanding expertise in strategic consulting, marketing, sales optimization, customer acquisition and retention, and customer relationship management (CRM). These services are based on the salesforce.com CRM platform. comselect will now use Magic Software’s iBOLT for salesforce.com to integrate salesforce.com into its customers’ IT landscape.

Thorsten Heinrich

Stephan Romeder

SAP Business One SAP ERP Oracle JD Edwards IBM i applications and databases Lotus Notes applications healthcare systems using HL7 Microsoft Dynamics CRM Microsoft SharePoint

About comselect GmbH

comselect GmbH is a leading full-service provider of comprehensive prospect and customer management systems. comselect supports B2B marketing and the sales of products and services.

As a certified salesforce.com partner, comselect builds, implements and supports customized salesforce.com platforms that are uniquely tailored to each individual customer’s requirements.

About Magic Software

Magic Software Enterprises Ltd. www.magicsoftware.com .

Except for the historical information contained herein, the matters discussed in this news release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based upon a number of factors including, but not limited to, risks in product and technology development, market acceptance of new products and continuing product conditions, both here and abroad, release and sales of new products by strategic resellers and customers, and other risk factors detailed in the Company’s most recent annual report and other filings with the Securities and Exchange Commission.

Germany

Magic Software Press Contact:

Tania Amar

Magic Software

Tel: +972 (0)3 538 9300

Email: [email protected]

SOURCE Magic Software Enterprises Ltd.

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