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More Than One-Third of Consumers Were Not Satisfied With Their Holiday Gift Return Experiences

SAN FRANCISCO Feb. 11, 2011

Justin Schuster

The returned gifts fell into the following categories: clothing & shoes (62 percent); toys, games & hobbies (16 percent); consumer electronics (14 percent); and kitchen & bath (13 percent).  Beauty & cosmetics and jewelry & watches tied with 10 percent each.

About the Study

Andy Kill [email protected]

About MarketTools CustomerSat Software and Services

MarketTools CustomerSat is a Web-based enterprise feedback management (EFM) solution used by the world’s leading businesses to capture, analyze, and act on feedback from customers, employees, and partners. MarketTools EFM consultants are available to help CustomerSat customers get the most out of their investment in EFM, from design of satisfaction programs to advanced analysis of survey results. Through the use of comprehensive analytic tools, action management technology, and the expert knowledge of customer satisfaction consultants, MarketTools helps clients optimize satisfaction and loyalty programs that deliver high-value business impact.

About MarketTools, Inc.

MarketTools is the leading provider of software and services for enterprise feedback management (EFM) and market research. The company is focused on providing leading organizations the actionable customer insights they need to make better business decisions that lead to high-value business impact. As the first company to make online surveys widely available on the Web, MarketTools continues its market-leading position by providing the broadest range of powerful, accurate and integrated customer insight technologies that empower companies to become the most customer-centric organizations in their industries. MarketTools’ premier portfolio of technology-based insight brands includes CustomerSat™, TrueSample®, Zoomerang®, ZoomPanel® and ZoomPanel Tech™.

San Francisco London


Andy Kill

Airfoil PR for MarketTools, Inc.

(650) 691-7311

[email protected]

SOURCE MarketTools, Inc.

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