SAN FRANCISCO May 22, 2012 NetAuthority
Organizations of all sizes are transacting more and more business online each year. In addition, a rapidly growing annual number of customers are engaging in online and mobile commerce, banking and payments. With this increasing level of financial activity, businesses and customers will encounter daunting security challenges and vulnerabilities. Network breaches are skyrocketing and malicious attacks are being unleashed in unprecedented numbers with increasing sophistication, resulting in massive information and economic damages.
NetAuthority offers a disruptive solution for identifying and authenticating Internet-enabled devices to reduce cyber security risks and prevent losses. The NetAuthority patented device-centric authentication solution helps organizations prevent malicious attacks resulting from user impersonation, reducing fraudulent access, economic loss, compromise of sensitive data and damage to the corporate brand.
NetAuthority provides an unprecedented level of authentication accuracy compared to existing forms of multi-factor authentication. NetAuthority’s solution transforms a device’s unique and expanding set of attributes into a unique device key, turning the device itself into the identifier. When this strong authentication is coupled with a proprietary validation method that ensures a unique and random device key for each authenticated session, NetAuthority delivers irrefutable device identification and user verification without the limitations, high expense, complications or vulnerabilities of tokens, smartcards and digital certificates.
"With the explosion of mobility and the consumerization of IT, many organizations have operated nearly exposed to unauthorized access from unauthorized devices in the absence of a practical, effective strong authentication solution," said Brennan. "The new NetAuthority products target a wide variety of online services, including banking, brokerage, payments and healthcare, delivering strong authentication, ease of deployment and management and a simplified user experience to companies, and restoring trust and convenience with end-users."