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Netflix Customers Offered Blockbuster Total Access With New Everyday Pricing and Free 30-Day Trial With Proof of Netflix Account

MCKINNEY, Texas July 14, 2011 Blockbuster L.L.C.

http://photos.prnewswire.com/prnh/20110527/LA10254LOGO

Blockbuster Total Access provides benefits Netflix doesn’t offer: availability of many new releases 28 days before Netflix; unlimited in-store exchanges; games for XBOX 360®, Playstation3™, and Nintendo Wii™, and no additional charge for Blu-ray™ movies.

$9.99 $14.99

Michael Kelly

Many Netflix customers have voiced their frustration about the Netflix price increase on Twitter by posting "Goodbye Netflix, Hello Blockbuster!"

49 cents

Sept. 15, 2011 website

www.blockbuster.com/helloblockbuster

Here’s a comparison of Blockbuster Total Access vs. Netflix by mail service:

Blockbuster Total Access

Netflix DVD only with Blu-ray

In-store exchanges

Unlimited

None

Games

Xbox 360, PS3, Wii

None

New Releases

Immediate

Up to 28-day delay for multiple studios

Blu-Ray

Yes

Yes

Price (1-disc plan)

$9.99/month

$9.99/month

Today

(starting Sept. 1)

http://twitter.com/blockbuster http://facebook.com/blockbusterinc www.blockbuster.com/helloblockbuster

About Blockbuster

www.blockbuster.com

SOURCE Blockbuster L.L.C.

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