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New Priceline.com App Data Suggests That Rental Car Customers May Be The Most Last-Minute Bookers Of Them All

NORWALK, Conn. April 23, 2012 Hotel Negotiator Hotel & Rental Car Negotiator

Here are the key findings from priceline.com’s latest batch of mobile data:

  • Rental cars are a spur-of-the-moment decision for many mobile-equipped travelers 48% were made within 2 hours of pickup
  • The top 5 vehicle choices of mobile-equipped rental car customers are
  • Hotel star level preferences are expanding as mobile devices become more mainstream

John Caine

http://ir.priceline.com/releasedetail.cfm?ReleaseID=585670

Hotel & Rental Car Negotiator Tonight Only Deals Hotel & Rental Car Negotiator Hotel & Rental Car Negotiator http://itunes.apple.com/us/app/priceline-hotel-car-negotiator/id336381998?mt=8&uo=4

Hotel Negotiator Tonight Only Deals https://market.android.com/details?id=com.priceline.android.negotiator

Booking.com Tonight http://itunes.apple.com/app/booking.com-tonight-last-minute/id516563800?mt=8

http://itunes.apple.com/us/app/agoda.com-smarter-hotel-booking/id440676901?mt=8

iPad and iTunes are trademarks of Apple, Inc., registered in the U.S. and other countries.

About The Priceline Group
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February 27, 2012

Asia

SOURCE Priceline.com

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