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Nikon’s New High Performance COOLPIX P300 Overcomes Creative Constraints in Even the Most Challenging Lighting Conditions

MELVILLE, N.Y. Feb. 8, 2011 f/

Created for the photo enthusiast who seeks creative control but will not compromise image quality for portability, the versatile P300 features manual controls, Optical Vibration Reduction (VR) technology, and ISO sensitivity up to 3200. These features help create low noise images and faster shutter speeds, which minimize motion blur in low-light conditions like night portraits, even when handheld.

Bo Kajiwara

Stunning Image Quality in Low-Light Conditions

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Taking Creativity to New Heights

Designed to give users even more creative freedom in a compact body, the P300 comes equipped with several features commonly found in D-SLR cameras such Aperture Priority (A), Shutter Priority (S) and Full Manual (M) Control. Easily accessed through a top mounted control wheel, users are able to capture images missed by other cameras, while obtaining a desired look and feel to images by creatively adjusting shutter speed, depth of field, white balance and other settings. Users can also apply special effects to colors, and filter effects such as a cross screen or fisheye lens. The P300 also includes Nikon’s new Easy Panorama mode, to simply create vertical or horizontal panoramic shots automatically in-camera.  Users can quickly and easily apply these settings, as well as review and share photos on the P300’s high resolution 921,000-dot, 3-inch LCD screen.

The new COOLPIX P300 also features several improved scene modes including Advanced Night Portrait mode, Night Landscape mode, and Backlight high dynamic range (HDR) mode. When Advanced Night Portrait mode is engaged, the camera captures the essence of night scenes by combining multiple background shots along with a subject flash shot. In Backlight HDR mode, the P300 combines multiple shots at different exposures while Night Landscape mode combines multiple shots taken with a faster shutter speed for reduced noise and improved tonal range throughout the photo.

While image quality and low-light shooting are main facets of the COOLPIX P300, the camera also has incredible video capabilities. The P300 records high quality Full HD (1080p) movies at 30 frames-per-second (fps) with autofocus, stereo sound and the ability to use the optical zoom. With the P300, users will be able to easily access the camera’s video controls through its one-touch operation. Additionally, the Special Effects mode and a Creative Slider mode will allow ever more creative freedom when recording both movies and still images. Users can also adjust the recording speed of their movies to apply slow motion or high-speed special effects.

Additional COOLPIX Cameras Join the Low-Light Fight

In addition to the launch of the COOLPIX P300, Nikon also launched several other COOLPIX low-light all-stars today, including the COOLPIX P500 and the S9100. Like the P300, the P500 and S9100 capture sharp, crisp images in demanding low-light conditions with accurate detail with the assistance of their backside illumination CMOS sensor and VR technology. The P500 also features Nikon’s first 36x wide-angle optical Zoom-NIKKOR ED glass lens with side zoom control and is versatile enough to capture photos that other cameras would miss. The S9100 is a full featured camera with a high-power 18x wide-angle optical Zoom-NIKKOR ED glass lens packed with high performance in a compact, sophisticated design for superior portability, which is equally stylish and useful.

Pricing and Availability

March 2011 $329.95* March 2011 $399.95* March 2011 $329.95* www.nikonusa.com

About Nikon

http://www.nikonusa.com

*Estimated selling price listed is only an estimate. Actual prices are set by dealers and are subject to change at any time.

Nikon COOLPIX P300 Specifications

Effective pixels

12.2 million

Image sensor

1/2.3-in. type CMOS; approx. 12.75 million total pixels

Lens

4.2× optical zoom, NIKKOR lens; 4.3-17.9mm (angle of view equivalent to that of 24-100 mm lens in 35mm format); f/1.8-4.9, Digital zoom: up to 2× (angle of view equivalent to that of approx. 200 mm lens in 35mm format)

Focus range(from lens)

[W]: Approx. 1 ft. (30 cm) to infinity,

[T]: Approx. 2 ft. (60cm) to infinity,

Macro close-up mode: Approx. 1.2 in (3 cm) to infinity (wide-angle position)

Monitor

3-in., approx. 921,000-dot, wide viewing angle TFT LCD monitor with anti-reflection coating and 5-level brightness adjustment

Storage media

Internal memory (approx. 90 MB) SD/SDHC/SDXC memory card

ISO sensitivity

ISO 160, 200, 400, 800, 1600, 3200

Auto (auto gain from ISO 160 to 1600)

Fixed range auto (ISO 160 to 400, 160 to 800)

Interface

Hi-Speed USB

Power sources

One Rechargeable Li-ion Battery EN-EL12 (supplied)

AC Adapter EH-62F (available separately)

Battery life

(EN-EL12)

Still pictures**: Approx. 240 shots

Movies: Approx. 1 h 5 min (HD 1080p (1920× 1080)

Dimensions(WxHxD)

Approx. 4.1 x 2.3 x 1.3 in. (103.0 × 58.3 × 32.0 mm) (excluding projections)

Weight

Approx.  6.7 oz (189 g) (including battery and memory card)

Supplied accessories***

Camera Strap, Rechargeable Li-ion Battery EN-EL12,

Charging AC Adapter EH-69P

USB Cable UC-E6, Audio Video Cable EG-CP16,

ViewNX 2 CD-ROM

Unless otherwise stated, all figures are for a camera with a fully-charged

Rechargeable Li-ion Battery EN-EL12 operated at an ambient temperature of 25 degrees C (77 degrees F).

** Based on Camera and Imaging Products Association (CIPA) standards for measuring the life of camera batteries.

*** Supplied accessories may differ by country or area.

SOURCE Nikon

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