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Online Madness: Throwing a Life Raft to Web Design Agencies

“In the digital age we are now in, websites are obviously a crucial element of any business – and some businesses now have anywhere up to five websites for their products and services,” said Mr. Smith.
“Without a central way to manage the many websites that web design agencies build and often maintain for their clients, the process can become very messy.”

“It’s difficult for web design agencies to keep track of a long line of log-in details, the health of websites, updates of plug-in’s and the core software of the content management systems, and this hinders the quality of service they can provide to their clients.”

“Lacking the right measures to look after many websites simultaneously raises the chances of company websites being hacked, defaced and lost altogether – which of course, isn’t good for the web design business, not to mention their client!”

“Having one set of log-in details to access all the websites solves these problems and is far more efficient, making it easier for any web-master to take care of websites in the long term.”
As well as spending long periods of time inefficiently in the management of numerous websites, Mr. Smith says there are additional costs for the web design agencies of not managing many websites from one system, including:
1)    The manually intensive process of logging in to every single website individually
2)    Experiencing difficulties in tracking a high number of log-in details in one system
3)    Clients having less certainty about the stability and reliability of the service the agency are providing
A massive 60 million plus websites and blogs have now been created using WordPress – the most widely used content-management system – demonstrating the crucial need for a way of handling multiple websites under one roof.

Raft is a web-based service and system that allows business owners and staff to manage and monitor multiple websites through a single online platform. Raft incorporates essential components for managing websites effectively, including website back-up and restore functionalities, a single log-in, and routine maintenance and updates. The cutting-edge product will also provide web design agencies to allow external parties to work on websites without revealing crucial log-in and credentials. Raft will initially integrate with WordPress websites, followed by Drupal, Joomla, and Expression Engine. Visit to to register your interest and be notified when the product launches.

Shawn Smith is a thought-provoking and innovative technologist. A true tech-geek and the Founder of Hypnotic Zoo – a web design business delivering simple, effective websites for clients – and System Hive – a software concept and development company – Shawn blends his interests and passion in technology together with the world of commerce. With a strong business mind, Shawn manages both of his medium-sized enterprises and takes a commanding position in the online world.

Shawn solves business problems through technology and the online world, bringing proven concepts in software through to successful production.

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