Opinionology utilizes the same unique mix of panel management techniques that have made their panels so distinctive to engage, reward and communicate with the Real Customers™ verified customer panels. The new panels match Opinionology’s panel of willing survey research respondents with a company’s internal customer list. After initial verification, the match also pairs Opinionology’s 6,000+ profiling questions with information in the firm’s customer database, providing a detailed understanding of each customer.
About Opinionology (formerly Western Wats)
The leader in online panel quality, Opinionology is one of the largest and most respected survey research data collection companies in the world. Specializing in Online Panels, Mobile Research and Live Telephone Interviewing, Opinionology is the single source destination for the data collection needs of research organizations worldwide.
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