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Opportunity’s Knocking – Are Young Adult Women Prepared?


Whether young adult women dream about getting an education, raising a family, landing a successful career or traveling the globe– creating a roadmap for how to reach these goals can be an important first step.  To better understand how young adult women approach their plans, Merck commissioned a survey, conducted by GfK amongst 700 women ages 18-25. That survey revealed that one in three (32%) out of the 393 women who want to put a plan in place don’t know where to start when it comes to putting a plan in place for their future.

"I believe that young adult women today can accomplish anything they put their minds to, but having a plan in place can be important in helping those dreams become a reality.  I’ve been very fortunate to have had a successful career for many years, but it’s more than luck that’s gotten me here today," said Raven-Symone.  "Plan It Forward is all about helping women plan and to consider how things like family planning, internships, and volunteering fit into your roadmap."

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Sarah Brown

She’s the First $25,000

Additional Survey Findings

  • A third (31%) of 320 women who plan on having children someday said that they plan on waiting at least four years to do so.
  • Getting an education or degree was the number one thing women hoped to achieve in the next few years (69%).  Women also listed travel (56%) and focusing on their career (58%) as important goals.
  • When it comes to putting a life plan in place, a third of women (33%) said they need general tools and guidance.

Survey Methodology

the United States September 22 October 6, 2011

About She’s the First

She’s the First is a not-for-profit that sponsors girls’ education in the developing world, helping them be the first in their families to graduate. In the process, She’s the First fosters leadership and self-awareness in young Americans, by inspiring them to lead creative fundraisers and correspond with sponsored students. Their efforts shape a rising generation of well-educated global leaders, future philanthropists, and cross-cultural communicators.

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