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Paradigm Sample Reports 31 Percent of Presidential Inauguration Viewers Watched the Event on a Device Other Than a TV

Since 2009 Paradigm Sample’s proven real-time market research has given leading companies a solid foundation to support all types of business and marketing objectives. The company’s extensive experience and knowledge in building mobile-based research solutions provides information and insight that can't be acquired from traditional market-research methods. Paradigm Sample also regularly partners with other market-research companies who need the company’s mobile-research platform, MobilePulse, to give their own clients compelling and valuable consumer information. This information spans all age groups, ethnicities, and regional demographics — including the lucrative, and notoriously hard-to-reach, millennial generation. For more information, visit

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