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Political Powerhouse Answers Broadnet’s Call

WASHINGTON Jan. 20, 2011 Rodney Smith Denver

Broadnet announced today that Smith has accepted a newly-created position of Vice President of Government Affairs effective immediately; a move that will help Broadnet improve and expand its service.

Steve Patterson Rod Smith

Smith, a nationally recognized powerhouse in political fundraising and a published author, invented "touch-of-a-button technology" that enables constituents and voters to talk "live" with their elected officials and candidates without leaving the comfort of home.  

Rob Portman Michael Bennett Barack Obama

Steve Patterson

Prior to telephone town hall technology, the only mass phone communications available to elected officials, candidates, businesses, non-profits and other entities was the "robocall" in which recorded messages are distributed on a massive scale to various targeted audiences. 

Dan Lungren

Election Day

Inc. Ben Affleck Africa

"This is an effective tool for communicating any issue and it can be used by either political party," said Broadnet’s CEO.  Patterson reflected, "We know that non-interactive, automated calls are very effective for a notification or an alert.  However, if your goal is to create change — regardless of your organization — nothing is more effective than one-to-one conversation. So, it just makes sense that both political hopefuls and incumbents would want to take advantage of a cutting-edge strategy that is a proven winner."

Rodney Smith

Money, Power & Elections: How Campaign Finance Reform Subverts American Democracy

SOURCE Broadnet

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