PARIS July 18, 2011
Jon Bond Avi Savar Mike McGraw Laura Lang
" Big Fuel is a dynamic social media agency with a scalable model that encompasses social tools, process, a content studio and a distribution network . As a result, it will extend the creative and content resourcing of Digitas and Razorfish , " Laura Lang " They specialize in taking brands from content to commerce, and their social media operating system has earned them Social AOR status with some of the world ‘ s most powerful marketers. Sitting inside VivaKi, with its powerful media and digital agency networks, Big Fuel gives us unprecedented Paid, Owned and Earned capabilities , further enhancing the social media strategies of its sister agencies. "
Jon Bond Avi Savar "Now that social is revolutionizing global marketing, this partnership gives the agency and its clients scale, impact, and a network around the world."
$6 billion $3.1 billion $2.9 billion
About Publicis Groupe:
About Big Fuel :
New York http://www.bigfuel.com
SOURCE Publicis Groupe